10 Useful Tips for Successful Website Redesign

Web 2. conference/San Francisco, Nov 2008 – 14
ce8c3 web tips 3009102915 cd29ed072c 10 Useful Tips for Successful Website Redesign

Image by Ed Yourdon
This is a deli/coffee-shop on the corner of Jessie St & New Montgomery Street, which I happened to walk past while on a short stroll around the block during a coffee-break at the Web 2. conference. The weather was pleasant, and people sat outside, basking coffee and delicate drinks…Note: this photo was printed in a Nov 9, 2009 blog entitled "10 ways to get the most out of a Conference ." And it was published in a Mar 14, 2010 blog titled "The Weekend Reader: March 14 Edition ." It was also published in a Jun 20, 2010 SEO and Backlink Building Services blog and a Jul 21, 2010 Conferences, Events & Exhibitions blog , with the same title as the caption that I used on this Flickr page. It was also published in Nov 27, 2010 blog titled "Starter for Web Hosting ."Moving into 2011, the photo was published in a Jan 8, 2011 blog titled "Link Building Service Can Help You Get Visibility ." It was also printed in an undated (late Jan 2011) We Bunch of Weirdos blog , with the same title and detailed notes as what I had written on this Flickr page. And it was published in a Mar 14, 2011 blog titled "Nice Web Marketing Conference photos , with the same caption and detailed observed that I had written on this Flickr page.***********************************These photos were taken during the Web 2.0 Summit conference in San Francisco in November 2008. The conference was held at the Palace Hotel , near the intersection of Montgomery & Market Streets, by the Post Plaza subway stop. During the eat break and an afternoon break, I wandered expose of the hotel to get some fresh air, and took some pictures of various tourists, pedestrians, and citizens of the fair city of San Francisco…


Article by Quality Web Solutions

When you have a website for a long time, it’s obvious that your website project will turned old someday and start looking outdated. When you experiencing that your website is not supporting your business as it should, you should plan for a website redesign.

However, you have to evaluate various things before you start the redesign and must know what things you must change in your website to get best attention from the web traffic.

Here are some of the tips that will help you to plan the website redesign successfully.

What Is the Reason for Redesign and Do You Really Need It? – Before you start the redesign deal ask yourself, “Do I genuinely need to redesign my site completely?” It’s quite potential that changing some small elements such as colors and fonts in your project may give it a new look. However, if you think that every element in your site looks outdated, you must redesign your site.

Another major reason for redesign can be the growth of your business. If you have introduced new products/services and the site content is not update, you should redesign the site

1. Use Google Analytics- You should use Google Analytics to evaluate your current site. Find out which pages get most of the visitors’ attention. Try to understand why those pages are successful and others are not. Think from a visitor’s perspective and consider which elements can attract him for a long time. Realize the problem in your current site, so that you can avoid them and make the things better in the new design.

2. Write down Your Goals- You should write down the new elements that you want to add in your new design. Don’t take any whimsical decision. Question your decisions and find the answers. You may want to design the products page in a completely new way, but ask yourself, whether it’s necessary or not? Will the new design help your users?

Sometimes when you change the layout of your site, the old users get confused and leave the site. Make sure that your design won’t create any negative impact on the viewers.

3. Design It According to Your Business- While giving your site a modern look is necessary, it’s also very important to follow the design trends of your niche. For instance, when you design a social networking site, you need to make it lightweight for faster loading, but if you are in the website design business, you should pay more concentration on the beauty and aesthetics of your site, including the loading time.

Your target audience may wait a few seconds extra to check your website, but if it loads faster and looks ugly, they won’t be interested to do business with you.

4. See Which Elements You Can Use In the Redesign As Well- While you need to find out which elements you should avoid in your site redesign, you must also keep in mind which elements are bringing good results in your present site and use them in the new design as well.

5. Visit Competitor Sites- You should visit the competitor company’s website to find out what makes their design successful. Write down the good features that you want to include in your layout.

6. The Process of Conveying Information- The way you present information to your target audience can make or break your website’s success. Plan the colors and fonts you want to use in the new design. Wrong font choice can decrease readability and wrong colors won’t help you connect with your audience effectively.

Depending upon your site’s purpose, you should also plan your site layout. You can use 2 column or 3 column layout to convey the message successfully.

7. Don’t Mess Up With SEO- You should not change the sitemap of your old website as it can damage your site’s SEO and even show broken link. If you have to change the sitemap, make sure that Google understands how the link structure is changed and index the new pages.

8. Make the Site User Friendly- The main goal of redesigning a site should be making it user friendly. Design an easy to understand navigation process and guide the users when they surf the pages. If you want people to sign up or contact you, give a large sign up button in your home page and a contact form in the “contact us” page.

9. Increase User Interaction-To make the redesign successful you should add some interactive elements in your site. When you add interactive elements such as polls, games or ask the users to give comments, more users will be interested to visit your site regularly.

10. Use New Technologies- If you really want to make your site modern, you should use the latest web design technologies in the site to capture the users’ attention. For instance, you can use HTML5 and CSS3 in your website redesign and make sure it looks elegant and trendy.

You should consider these points before actually starting the site redesign. These guidelines will help you to plan the design in an organized way and make your online business successful.


Quality Web Solutions is a reputed web services company in India, offering customized, affordable and effective quality web solutions to clients worldwide. The company has authored numerous articles on web design , brochure design, graphic design, Flash design, content writing, SEO and web development.





(amazon}

No related posts.

Leave a Reply

Spam Protection by WP-SpamFree

Powered by Yahoo! Answers